Job details
We have a fantastic opportunity for and experienced Marketing and Events Executive to join a highly regarded and leading UK company based in Central Bedfordshire. This is not just any company, this is a company of choice being constantly rated by the Sunday Times as one of the best companies to work for in the UK!Salary: circa £30,000 -£35,000 depending on experience and qualifications Location: Hybrid working - 1 day pw at Head Office in Central Beds and Work from Home / events venues
Benefits: free parking
enhanced pension
healthcare
31 days holidays (inc bank holidays)
bike to work
pool car use / hire car for event travelling
plus much more!
Job Purpose
As the Events & Marketing Executive, you’ll support the planning, promotion and delivery of a series of webinars, events and exhibitions across the UK for this great, professional UK leading company. In addition to on-site event delivery, this role will involve working with the wider marketing team and Marketing and Events Manager to develop and implement marketing and communications campaigns to support the promotion of events and webinars across various channels.
The post-holder will be expected to manage or support the delivery of events at pre-planned times, including up to 30 overnight stays annually. Some manual handling is required as part of this role eg equipment, banners, etc - all things relevant for events and expos.
Overview of the Marketing & Events Executive Role
You will report to the Events & Marketing Manager, but will operate with a reasonable degree of autonomy.
There is no direct line management responsibility, but you will be expected to help direct staff from across the departments in their duties planning and delivering events and webinars to a professional, engaging and successful outcome.
There is no direct budgetary responsibility, but you will have the ability to manage the budgeting of certain events. Direct control and final sign-off will be done by the Events & Marketing Manager.
Day to Day Duties
- Support the Marketing & Events Manager in the planning and delivery of company events, conferences, exhibitions and webinars, ensuring they are delivered on-time and within budgets
- To plan and deliver the companies events and attendance at various external trade shows and exhibitions around the UK, ensuring event objectives are met. This includes: exhibition space negotiation and booking, exhibition stand design, budget management, co-ordinating staff and external suppliers, delivering event promotional campaigns, co-ordinating resources, exhibition stand set-up, briefing staff pre-event and communicating post-event feedback
- Onsite event management at external exhibitions and company events to deliver the event operational plan, including: setting up exhibition stands, briefing staff on the day, conducting risk assessments and ensuring H&S policies are followed at all times, being a Brand Ambassador for the company and communicating with customers, managing the cross-functional team to deliver the event, communicating with key stakeholders, managing external suppliers, troubleshooting and problem-solving on the day and de-rigging the exhibition stand as required
- Support with the delivery of webinars in the evenings, on pre-agreed dates
- Work with the wider Marketing and Communication teams to support the development of multi-channel campaigns to promote the events
- Manage relationships and co-ordinate with other departments and key stakeholders deliver events and webinars on time and to a high standard
- Conduct risk assessments before the delivery of events and oversea the Health & Safety arrangements whilst onsite, to ensure a safe environment for employees, staff and visitors
- Manage a budget provided by the Marketing & Events Manager when planning and delivering events
- Monitor and analyse customer engagement and satisfaction at events, exhibitions and webinars. Produce and communicate post-event results and recommendations to enhance to customer experience and ROI
- Manage relationships with various stakeholders (design agencies, venues, colleges etc)
- Adhere to the companies marketing and communication team’s administrative systems and policies
- Comply with the companies brand guidelines
- Comply with the requirements of the organisations Health and Safety policy while on or offsite
Essential Requirements
- Events or marketing related degree or CIM qualification, or working towards
- On-site event management experience
- Experience planning events including venue sourcing, budget management, briefing staff, liaising with external suppliers
- Experience of planning and managing attendance at external exhibitions
- Ability to work collaboratively across all areas of the business
- Flexible, with the ability to prioritise, work under pressure and to tight deadlines
- Takes ownership and personal responsibility for own learning and development
- Great organisational skills with a proven track record of delivering projects from conception to completion
- Excellent written and verbal communication skills with a confident and assertive attitude
- Full, UK driving licence with the ability and willingness to drive a transit van when required
Desirable
- Experience using webinar software platforms
- Experience using email software platforms and website content management systems
- Experience using Salesforce or other CRM systems
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